The Role
We are looking for a motivated and ambitious Marketing Graduate at a time of accelerated growth for our Consultancy and Managed Services teams. The successful candidate will work with other members of the product marketing and software development team to plan, manage, and execute marketing campaigns across digital and traditional channels.
You will have responsibility for a variety of marketing activities including content creation (website landing pages, blogs, email marketing, videos), social media, events, SEO, paid media, competitor analysis, market research and ongoing campaign reporting. You will work under the direction of the Head of Marketing, as well as being able to put forward your own ideas and creativity.
Responsibilities and Duties:
- Assist with developing and implementing the marketing strategy for key products
- Create and optimise content (articles, webinars, videos, and product guides) to drive lead generation and retention
- Co-ordinate and manage marketing campaigns across multiple channels including social media, email, websites, events, and PPC
- Build and maintain relationships with internal and external stakeholders including partners and customers
- Collaborate on monthly SEO audits and marketing campaign performance analysis’
- Perform competitor research and market analysis with marketing colleagues
- Manage the marketing budget for your activities
You will get the opportunity to use key marketing tools (e.g. SEMRush, Google Analytics, HubSpot) and the Adobe suite (Photoshop, Illustrator, Premiere Pro).